Tag: public relations

Big Blue Blog

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3
Sep

Consumer Behavior is Rapidly Changing

And what businesses need to consider in order to keep up Think about all of the unfamiliar, unusual habits we’ve had to adopt since quarantine began: wearing a mask, standing 6 feet apart, the inability to see our grandparents, Zoom meetings, and much more. Since the pandemic hit, we have had to adjust our behavior in order to fit the

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27
Aug

Why Local Newsrooms Are Shrinking

How social media & online search engines reward newsrooms with clicks over substantial local news As companies seek to leverage earned media coverage for product launches or company news, PR firms are responsible for educating clients on the ever-changing media landscape. Shrinking newsrooms affect how and which stories are covered. Profit-driven hedge funds are purchasing struggling local and regional newspapers

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