Brand Identity

Big Blue Blog

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23
Jul

Creating Personal Connections in a Digital World

Over the last 20 years, advances in technology have affected nearly every aspect of our lives. Think about it. Two decades ago, VHS tapes were still popular. Now survey a group of millennials or Gen Z and most will look at you with puzzled faces. Our cell phones were limited to SMS and phone calls (or if you were lucky,

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10
Jul

Spend the Money for Professional Photography

Top Denver, CO PR agency’s creative director discusses why hiring professionals will pay off  Spend the money! Even during the best of times, not many business owners get all warm and fuzzy when they read that phrase. Well, whether times are good or they are what they are now, let me first acknowledge my personal and professional bias when I

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22
Aug

Homemade is Better than Store Bought

I think we can all agree that homemade chocolate chip cookies are way better than store-bought cookies, right? Well, the same goes for marketing. There’s something to be said for homemade and local versus commercial and global. When choosing a marketing team or agency, it can be tempting to go with the giant firm who has an endless portfolio of

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