Lifestyle Marketing and Public Relations

Lifestyle? You hear the term all the time, but everyone defines it differently. In our book, if you transact at a business more than three times in an average year it is therefore part of your lifestyle. Maybe that means stopping to get coffee every morning? Or taking one of your 4 kids to urgent care at the beginning of a new sports season. People who work out and eat well are said to have a healthy lifestyle.

Someone who gets regular massages recognizes the therapeutic role they play in keeping them functioning. So what’s the common denominator? All of these businesses need help with marketing and public relations. The tricky part about representing consumer lifestyle companies is you have to keep driving traffic through the door day after day after day. Business owners can’t take their foot off of the gas, which is where Decibel Blue comes in.

CLIENT TESTIMONIALS

“I had the opportunity to work briefly with Decibel Blue many years ago. When I made the decision to join in Procter & Gamble’s Tide Cleaners roll out in Metro Phoenix, the first people I thought to call were David and his team. From conception of the rebrand to the 18th grand opening DB was with us all the way. I continue to be amazed by the dynamic team Dave has put in place, and their total dedication to our success, both strategically and their ability to roll up their sleeves and make it all happen. I consider DB to be a valuable “partner” and a key component in our future success.”

Phil D'Elia

Franchise Owner, Tide Cleaners Arizona

“Decibel Blue anticipates our needs, is solution-focused and highly responsive – they understand our success leads to their success. They not only deliver results through the right combination of creativity, strategy and execution but are also a pleasure to work with. You'll actually want to collaborate with Decibel Blue!”

Trever Ackerman

Chief Marketing Officer, WellBiz Brands (Elements Massage, The Amazing Lash Studio, Fitness Together)

“Since working with the team at Decibel Blue, they have helped us elevate our PR efforts and brand awareness nationwide. I appreciate working with a company whose values are aligned with ours and are overall just a pleasure to work with on a day-to-day basis. Decibel Blue has been an incredible resource for our lean internal team and I trust them to represent our brand.”

Brooke Medansky

Public Relations, Tuft & Needle

“During my 35-year career in the newspaper business, I have worked with and/or observed just about every public relations and marketing firm in the region. I can say, without hesitation, that Decibel Blue is on top of the list. Their creative and collaborative approach brings out the best in their clients, as well as themselves, and results in work that is consistently excellent. Perhaps even more important, they are dependable and work with integrity. Their performance over the years has resulted in an outstanding record of success and a stellar reputation in our community. If I were looking for a PR/marketing agency, they’d be my first call.”

Don Henninger

Publisher, Phoenix Business Journal

“Decibel Blue is brilliant. They have a great team and truly PARTNER with their clients. They have an awareness of the P&L and the need to see returns. They have integrity — they do what they say when they say they’re going to do it. They can be trusted with a brand and care for it like it’s their own.”

NIKKI West

Chief Executive Officer, NYPD Pizza

“With an intelligent irreverence that matches our own, Decibel Blue is a fantastic partner for M Culinary Concepts. The Decibel Blue team delivers original ideas and creative strategies that engage our clients, both repeat and prospective. Their first phase of our website redesign resulted in a 140% increase in event inquiries since our activation, and their marketing and media management ensured the successful re-launch of Monterra, our exclusive venue at WestWorld of Scottsdale. M Culinary Concepts looks forward to continued partnership with Decibel Blue, and the successes that partnership undoubtedly will yield.”

Michael Stavros

Director of Business Development, M Culinary Concepts

“NextCare Urgent Care began working with Decibel Blue and it was immediately apparent that they were fully committed to doing what it took to help drive our success. The whole crew at Decibel Blue felt like a true extension of our internal team, nationwide. They often brought innovative ideas to the table, true to our mission, vision and values. We highly recommend their services.”

Jennifer Vanantwerp

Director of Marketing & Communications, NextCare Urgent Care

“Decibel Blue consistently brought creative thinking to an account that could be considered ‘just fast food’ and not newsworthy. From relaunching the Dunkin' Donuts brand in Phoenix in 2008 to promoting over 80 grand openings, the team continuously kept the story fresh and garnered press coverage while driving customer traffic to these locations. Additionally, their ‘can do’ attitude was great support especially at 4 a.m. when it was ‘time to make the donuts.’”

Monica Apodaca

Senior Field Marketing Manager, Dunkin' Donuts

"I've had the pleasure to work with the Decibel Blue team for a decade now. In that time, their team has functioned as my virtual marketing department, supporting everything from seasonal promotions and annual sales to market expansions, store openings and non-profit initiatives. They developed a beloved ad campaign that has become synonymous with our brand and are as strategic and organized as they are creative. Even after all these years, I know they really care about my business."

Ann Siner

Founder and Chief Executive Officer, My Sister's Closet

“When you work with a partner as long as we have with Decibel Blue, you really learn what they’re made of. Through thick and thin, over the years their team has been nothing but loyal, responsive and imaginative. Whether securing media to help launch stores and sustain traffic or developing an ad campaign that captured the essence of our brand in just three words, Decibel Blue has been a pleasure to work with.”

Billy malkovich

Chief Executive Officer, Mountainside Fitness