June 2020

Big Blue Blog

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25
Jun

Real Art Drives Social Media Engagement, Not Stock Imagery

Why Denver’s top content marketing agency emphasizes using art instead of stock imagery for client social media channels We all know a picture is worth 1,000 words, so why then, when we are presenting our social media work, do we treat pictures or “art” like the red-headed stepchild? We eagerly share our work with a client. “Here’s the content calendar

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19
Jun

Are You Prepared for the Next Generation of Digital Marketing?

Are you playing catchup with the ever-changing marketing landscape? Every industry is evolving due to advances in technology or disruptors entering the market. The most important thing is to accept that evolution happens, and adapt accordingly. By monitoring trends and predicting when the next big thing will occur, you can remain one step ahead of the competition. Here are some

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11
Jun

Top 5 Content Resources for Marketing Professionals

Recommendations from Phoenix’s top PR & digital marketing agency for effective content development to drive brand recognition and online conversion Every marketing professional knows effective brand content is not an easy task. Creative writing, reviewing multiple drafts, requesting approvals, incorporating edits, publishing, and – the most important of all – creating conversions, or expanding the company’s brand is a big

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5
Jun

5 Steps for Optimizing Your Digital Advertising

Phoenix, Arizona’s top social media and digital marketing agency shares tips on optimizing your digital advertising strategy We live in an age where purchasing any product or service is just a swipe away on your smartphone. This is why it’s more important than ever for brands to optimize their digital presence. How are you converting leads into sales? As the

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4
Jun

Social Media Creates B2C Relationships that Drive Conversions

Back in the early 2000s, social media platforms mainly featured simplistic profile pages as a way to connect with friends and family. While this is still true today, it is amazing how much these sites have transformed since their original inception. Each platform now has its own unique search algorithm that auto-populates user content based on likes, interests, and many

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