At Decibel Blue, the “Training Program” certainly does not include any training wheels – and that is what makes it so effective. As a trainee at Decibel Blue, I have had more experience and responsibility than I have had at most other jobs where I was deemed a “full time employee.” I came into the role with very little marketing or PR experience, but after a month here I have been exposed to more than I knew was even involved in this industry. At Decibel Blue, we have clients ranging from local real estate agents, to national wellness brands, and fully embrace being a “full service” agency.
I wouldn’t say I knew exactly what I was getting into when I first walked into the Denver Decibel Blue office. However, It didn’t take long to get my footing here.
I have heard that the workplace is one of the most powerful places to embrace the “learning by doing” attitude. Something I have thought about recently, is that it’s possible my “lack” of experience and formal training have actually made me better at my job. I have plenty of friends at jobs where they completed a formal week or two of training. Most of these friends are now stressed, and even text me on the brink of tears. One of my friends recently told me how after two months at her job, she realized she had been inputting information into her company’s database incorrectly. Her supervisor blamed this on her lack of training. However, my friend was so convinced that her week and a half of training was sufficient, that she was too afraid to ask questions afterward in order to assure that she was doing the job correctly. It seems she actually may have been over-trained. Many of my other friends shared the same unease about asking questions.
My experience couldn’t be more different as a Trainee. I am given a vast array of assignments daily, ranging from editing blogs to creating social media posts for our clients. Don’t get me wrong, I am totally anxious I am going to mess something up, but that anxiety is also what motivates me to do the best job. My coworkers don’t treat me as someone who “lacks experience” or a faceless intern, but rather someone who is far more capable than I ever thought I was. This sort of training, the kind without a manual or a script to follow, has been a crash course in learning what I’m capable of. I would recommend the Training Program to anyone looking to dip their toes into the world of Marketing and PR, and Decibel Blue is a great place to test the waters.
Tyler Rathjen is a partner in Decibel Blue, where he leads some of its highest-profile lifestyle clients. Whether developing strategic marketing plans, establishing creative programs, or managing digital, advertising, social media, influencer and branding projects, Tyler has a wealth of communications expertise. Tyler began his career with Decibel Blue in 2006 and has since overseen the launch of more than 120 franchises across the nation, including 80 Dunkin’ Donuts stores.